Hello, I am Ryan Broderick, the founder and owner of Waypoint Analytics.
Waypoint Analytics operates at the intersection of sales, emerging technology, behavioral psychology, and data science—helping organizations design and implement systems that deliver measurable business results.
With 15 years of experience spanning enterprise sales and technical execution, I’ve led engagements end to end: winning complex deals, architecting workflows, and ensuring successful deployment. My work across AEC, industrial operations, and BI/AI-driven optimization provides a practical understanding of how technology creates value inside real organizations.
I’ve sold and delivered solutions to Fortune 1000 clients, including the first rollout of Mitsubishi Logisnext’s fleet intelligence platform at Reser’s Fine Foods and a Crown InfoLink BI implementation at a Fortune 100 company. Earlier in my career, I spent more than a decade delivering multimillion-dollar engineered systems in highly regulated AEC environments.
Today, I focus on building AI, machine learning, and business intelligence systems that automate growth, improve attribution, and drive adoption through better decision-making—supported by certifications in Google Business Intelligence, Meta Marketing Science, and Adobe Marketing.
If you’re building at the intersection of AI, analytics, AEC/industrial workflows, or enterprise transformation, let’s connect.
My Approach
What began as a passion project has evolved into something more. We’re proud of where we’ve been and even more excited for what’s ahead. What sets us apart isn’t just our process—it’s the intention behind it. We take time to understand, explore, and create with purpose at every turn.
Simple ideas
Through every step, we've focused on staying true to our values and making space for thoughtful, lasting work.
Lasting impact
We build with clarity, act with integrity, and always stay curious.